Wednesday, February 12, 2014

Social Businesses

There is yet another reason for businesses to take advantage of social media, and it comes in the form of a contest!

Capitol One Spark is hosting a contest for America's most social small business. Not only does using social media help get your business's name out there, but now it helps you win contests (which, of course, puts your name out there even more). The winner of this contest gets a profile done on their business by Mashable.

The contest grades businesses on a few different social points:
- Twitter presence
- Facebook presence
- the use of images (like Instagram and Pinterest)
- the ability of the business to develop a brand voice through social media

We find out the winner on March 18! Until then, it should be interesting to note how small business' presence on social media changes or grows.

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