Wednesday, April 9, 2014

Yet Another Change to Facebook

Another update on Facebook: apparently it's planning on taking chat out of the Facebook app, forcing users to download a separate Messenger app. This sounds like another bad idea to me, and Lance Ulanoff agrees. In fact, he gives us 11 reasons why, and he doesn't hold back. 

I'll let you guys read the whole article at your own leisure, but I just wanted to share a few of his reasons that I thought were great. First of all, Facebook didn't ask the public about this change. Why, after so many negative responses to their changes, would they make another one--that's even more annoying than most others--without getting their public's consent?? I don't get it. 

Secondly, Ulanoff points out that this change will ultimately hurt Facebook because it will take the real-time communication aspect out of the social platform. I think this is extremely relevant. This is one of Facebook's best features! It's so easy and convenient. Why would they feel the need to separate this aspect from their original platform and make the two mutually exclusive? I think it's an extremely important part of owning a business to have the ability to know when it is smart to innovate and mix things up a bit and when it's smarter to just keep things the same--the way people like them. In this case, Facebook does not seem to have that ability. 

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